Multi-Channel E-commerce Solutions

List Your Products on GeM Portal

Professional product listing services for Government e-Marketplace (GeM). We help you showcase your products to government buyers across India with optimized listings that get approved quickly.

10K+
Products Listed
6+
Platforms Supported
95%
Approval Rate

Product Listing on GeM Portal

A product listing service helps businesses showcase their products on the Government e-Marketplace (GeM), connecting them with government buyers across India. Our service handles all aspects of product listing including descriptions, images, pricing, and technical specifications, ensuring your products are visible to the right buyers.

We specialize in GeM product listings, helping sellers navigate the platform's requirements and maximize their visibility. Our expertise ensures faster approvals and better product positioning in search results.

Product Data Management

Centralized management of product information including titles, descriptions, images, pricing, and technical specifications.

GeM Platform Integration

Seamless integration with Government e-Marketplace ensuring compliance with all platform requirements and guidelines.

Bulk Product Upload

Upload and manage large product catalogs efficiently with our bulk listing tools and CSV import functionality.

Accurate Categorization

Proper product categorization to ensure your items appear in relevant government buyer searches and tenders.

Pricing & Inventory Control

Keep product prices and stock levels updated to present accurate information to government buyers.

Performance Tracking

Monitor key metrics like views, clicks, and orders to optimize your GeM listings for better performance.

Key Features of Our Product Listing Service

Product Data Management: Centralized product information management including titles, descriptions, images, and pricing.
Platform Integration: Seamless connection with GeM portal for smooth product listing and management.
Bulk Listing: Upload and manage large numbers of products simultaneously, reducing manual work.
Product Categorization: Accurate classification ensuring products appear in relevant search results.
Pricing & Inventory Control: Real-time updates of product prices and stock levels for accurate buyer information.
Performance Monitoring: Track metrics like views, clicks, and orders to optimize listing performance.
Order Management: Handle orders from GeM including processing, tracking, and fulfillment support.
Reporting & Analytics: Detailed insights and reports to assess listing performance and make informed decisions.

Specialized in GeM Portal

We focus exclusively on Government e-Marketplace (GeM) to provide you with expert, specialized service that ensures maximum success on the platform.

GeM Portal
Government e-Marketplace
Official platform for government procurement

GeM Portal Product Categories

The GeM portal hosts over 10,900+ product categories. We assist in listing products across all major categories including:

IT & Electronics (Laptops, Desktops, Printers)
Office Furniture & Supplies
Automobiles & Vehicles
Medical Equipment & Supplies
Electrical Appliances
Industrial Machinery
Defense & Security Equipment
Laboratory Instruments
Software & Licenses

GeM Portal Service Categories

Service providers can also list their services on GeM. We specialize in listing services such as:

Manpower Outsourcing
Security Services
Cleaning & Sanitation
Vehicle Hiring / Taxi Services
Cloud Services
IT Professional Services
Canteen & Catering
Goods Transport
Annual Maintenance Contracts (AMC)

Step-by-Step GeM Listing Process

1

Category Mapping

We identify the correct "Golden Parameters" and category for your product to ensure it appears in relevant searches. Incorrect categorization is the #1 reason for rejection.

2

Brand Approval

For OEMs, we register your brand. For resellers, we help map your products to existing approved brands with proper authorization.

3

Catalogue Information

We compile all technical specifications, model numbers, and compliance documents required for your specific category.

4

Image Optimization

We edit your product images to meet GeM's strict guidelines: white background, no watermarks, correct resolution, and multiple angles.

5

Pricing & Stock

We set up your pricing structure, including MRP, offer price, and discount slabs (minimum 10% is standard), along with stock location details.

GeM Product Image Requirements 2025

High-quality product images are crucial for GeM listing approval and buyer conversion. Images that don't meet GeM guidelines result in instant rejection.

Image Requirements (DO)

  • High Resolution: Minimum 500x500 pixels, recommended 1000x1000 pixels
  • White/Plain Background: Clean white or neutral solid color background only
  • Actual Product Photo: Real photograph of the actual product you're selling
  • Multiple Angles: Upload 3 images showing different views (front, side, back)
  • File Format: JPEG or PNG format, maximum 5MB file size
  • Single Product: Show only one product per image (no groups or sets)

Strictly Prohibited (DON'T)

  • No Watermarks: Brand logos, company names, or text overlays
  • No Technical Diagrams: CAD drawings, blueprints, or schematic images
  • No Stock Photos: Generic images downloaded from internet
  • No Multiple Products: Group shots or product bundles in single image
  • No Blurry/Low Quality: Pixelated, unclear, or poorly lit images
  • No Props/Models: Human models, hands, or decorative props

📸 Professional Image Service Included

Don't have professional product photos? We provide professional product photography services with white background, proper lighting, and multiple angles. Our images have a 100% approval rate on GeM Portal. We can also edit your existing images to meet GeM compliance standards.

Product Category Mapping on GeM

Correct category selection is critical for product visibility. GeM has 10,900+ categories across 8 major segments. Wrong categorization leads to listing rejection or poor buyer visibility.

1

Understanding the GeM Category Hierarchy

GeM uses a 4-level hierarchy: Major Category → Sub-Category → Product Group → Specific Product

Electronics & IT Products Computers & Laptops Laptops Business Laptops (14-15 inch)

2

Common Category Selection Mistakes

  • Too Broad: Selecting "Electronics" instead of specific "LED Monitor 24-inch"
  • Similar Names: Confusing "Office Chair Executive" vs "Office Chair Ergonomic"
  • Wrong HSN Mapping: Category doesn't match product HSN code
3

Our Expert Category Mapping Process

We analyze your product specifications → Match with buyer search patterns → Select the most relevant category → Verify HSN code alignment → Ensure maximum visibility. Our category mapping has 100% approval rate with optimal buyer reach.

Pro Tip: Search Before Selecting

Before listing, search on GeM as a buyer to see where similar products appear. This gives you insights into which categories get the most buyer traffic for your product type.

GeM Pricing Strategy & Discount Guidelines

Competitive pricing on GeM is crucial for winning orders. Understanding GeM's pricing structure and L1 pricing dynamics can significantly boost your sales.

Mandatory Discount Requirements

  • Minimum 10% discount from MRP is required for most categories
  • MRP validation: Must match printed MRP on product packaging
  • Quantity-based discounts: Offer better rates for bulk orders
  • Special price for government: Competitive rates for govt buyers

Pricing Components

MRP (Maximum Retail Price) ₹10,000
As per product packaging
Discount (%) 15%
Minimum 10% required
Offered Price (inc. GST) ₹8,500
Final price shown to buyers

🎯 Understanding L1 Pricing on GeM

L1 (Lowest Price) is the most competitive price in a category. For direct purchases up to ₹25,000, buyers often choose L1 vendors. For ₹25K-₹5L range, buyers compare top 3 L1 vendors before placing orders.

Direct Purchase
Up to ₹25,000
Buyers prefer L1 vendor
L1 Comparison
₹50K - ₹10 Lakhs
Top 3 L1 vendors compared
Tender Bidding
Above ₹10 Lakhs
Formal bidding process

Our Pricing Optimization Service

We analyze competitor pricing in your category, calculate optimal L1 positioning, set up quantity-based discount slabs, and monitor price changes to keep you competitive. Our pricing strategy has helped clients increase order volume by 300-400%.

Product Approval Timeline & Rejection Reasons

Approval Timeline

0h
Product Submission
Product details, images, and specifications uploaded
24h
Auto-Verification
System checks image quality, category mapping, HSN code
48h
Manual Review
GeM admin team verifies specifications and compliance
96h
Approval & Go Live
Product live on GeM portal, visible to all government buyers

Top 5 Reasons for Listing Rejection

1

Image Non-Compliance

Watermarked images, low resolution, stock photos, or diagrams instead of real product photos

2

Wrong Category Selection

Product listed in incorrect category or sub-category, leading to HSN code mismatch

3

Incomplete Specifications

Missing mandatory technical specs, dimensions, certifications, or product features

4

Brand Not Approved

Attempting to list under a brand that isn't registered or approved on your seller account

5

Incorrect Pricing Format

MRP not matching packaging, discount less than 10%, or pricing errors in BOQ

Our Zero-Rejection Guarantee

With our expert listing service, we ensure 100% compliance with all GeM guidelines. Our approval rate is 98% on first submission, saving you time and avoiding repeated rejections.

Frequently Asked Questions

What is GeM product listing?
GeM product listing is the process of adding your products to the Government e-Marketplace portal with complete details including specifications, pricing, images, and technical information. This makes your products visible to government buyers across India.
How long does it take to list a product on GeM?
With our expert assistance, a single product can be listed on GeM within 24-48 hours. The timeline depends on document readiness, brand approval status, and product category. We expedite the process to ensure quick approval.
Do I need brand approval for product listing?
Yes, for most products you need brand approval on GeM. If you're an OEM (Original Equipment Manufacturer), you need to get your brand approved first. Traders can list products from already approved brands. We assist with the complete brand approval process.
What are the image guidelines for GeM?
GeM requires 3 images per product. Images must be on a clean white background, free of watermarks or logos. They should be center-aligned and show the product from different angles. The size should not exceed 300KB. We handle all image editing to ensure compliance.
Why was my product rejected?
Common reasons for rejection include: wrong category mapping, mismatch in technical specifications vs OEM proof, poor quality images, or invalid price range. Our team reviews every detail before submission to prevent rejections.
Can I edit my product after listing?
Once a catalogue is published, you cannot edit the technical specifications. You can only update the price and stock quantity. If you need to change specifications, you must create a new listing.
What documents are required for product listing?
Required documents include product specifications, high-quality images, pricing details, GST registration, brand authorization (for traders), trademark certificate (for OEMs), and relevant quality certifications like BIS, ISO, etc., depending on the product category.
Can I list multiple products at once?
Yes! We offer bulk listing services for businesses with large product catalogs. Bulk discounts are available for 50+ products. We use efficient tools and processes to list multiple products simultaneously while ensuring accuracy and compliance.
Do you provide support after listing?
Yes, we provide comprehensive post-listing support including price updates, inventory management, product modifications, performance tracking, and assistance with order fulfillment. Our team is available to help you maximize your GeM sales.

Listing Packages

What's Included

SEO Optimized Content

Titles and descriptions written to rank higher in search results.

Image Editing

Professional background removal and enhancement for visual appeal.

Category Mapping

Accurate classification for better visibility and discoverability.

Quality Check

Thorough review before submission to ensure 100% approval.

Single Product Listing

Per product / per platform

Competitive Market Pricing
Get Started

Bulk discounts available for 50+ products