Bids are Invited For Appointment of Sole Agency for advertisement at MSRTC in MUMBAI, MAHARASHTRA
Maharashtra State Road Transport Corporation
MUMBAI, MAHARASHTRA
Posted:
28 October 2025
Closed:
9 February 2026
EPROCURE
Open State Governments & UT NPROCURE
Government Tender for Division-wise Display Advertising at Bus Stations - Gujarat
Progress
Issue22-Jun-2026, 3:50 pm
AwardPending
Tender Type
Open
Sector
State Governments & UT
Tender Fee
₹17,700
Contract Form
Works
Completion Period
As per tender Document Attached
Currency Type
Single
Categories
2
The Gujarat State Road Transport Corporation (GSRTC) is inviting bids through a government tender for appointing a sole advertising agent responsible for division-wise display advertising at bus stations and control points across Gujarat. This open tender offers an excellent opportunity for experienced outdoor advertising companies to partner with a major state transportation agency. The project aims to enhance transit advertising visibility, improve revenue streams, and foster public-private partnerships. Bidders must meet eligibility criteria, including experience and technical certifications, and submit documents via an online platform. The tender process includes a preliminary evaluation, technical and financial bid assessments, and final award based on a transparent scoring system. The contract duration, scope, and technical specifications are detailed in the tender document, with key deadlines set for bid submission and evaluation. This tender provides a strategic opportunity for companies specializing in outdoor media, transit advertising, and infrastructure management to collaborate with Gujarat's premier transport organization, ensuring high-impact advertising at key transit nodes.
Scope Of Work
The selected agency will be responsible for:
- Managing division-wise advertisement display at bus stations and control points across Gujarat.
- Ensuring timely installation, maintenance, and removal of advertisements.
- Complying with all safety and quality standards as specified by GSRTC.
- Providing innovative advertising solutions to maximize revenue.
The process includes:
- Submission of bid documents including tender fee, EMD, and other required documents.
- Evaluation of preliminary submissions by the designated authority.
- Opening of financial bids for qualified bidders.
- Final selection based on evaluation criteria.
The scope also involves periodic reporting, adherence to branding guidelines, and coordination with GSRTC officials.
| Specifications | Details |
|---|---|
| Display Area | As per tender document |
| Duration | As specified in the contract |
| Maintenance | Regular upkeep and cleaning |
| Revenue Sharing | To be negotiated |
The agency must ensure all advertisement content aligns with government policies and standards.
Technical Specifications
The agency shall deploy digital or static display units conforming to the following technical parameters:
| Parameter | Requirement |
|---|---|
| Display Type | Digital LED or Static Boards |
| Resolution | Minimum 4K for digital displays |
| Power Supply | Reliable and compliant with local standards |
| Durability | Weather-resistant and vandal-proof |
| Installation | Secure mounting at designated locations |
Sequential procedures include:
- Site assessment and approval.
- Installation of display units.
- Regular maintenance and periodic upgrades.
- Removal or replacement as per contract terms.
All technical equipment must be certified and compliant with safety standards.
Financial Requirements
The estimated budget for this project ranges between INR 50 Lakhs to INR 1 Crore, depending on the scope and scale of advertising spaces.
| Cost Component | Estimated Cost |
|---|---|
| Tender Fee | INR 17,700 (non-refundable) |
| Security Deposit (EMD) | As specified in tender |
| Monthly/Annual Charges | To be negotiated |
Payment terms include:
- 100% payment upon signing of agreement.
- Periodic payments based on performance and milestones.
- Penalties for non-compliance or delays.
Bidders must submit financial proposals aligned with the tender guidelines.
Additional Tender Data
Commercial Details
Tender Category
Service
Bid To RA
No
Item Category
Miscellaneous Works
Authority & Contact
Officer Inviting Bids
Chief Traffic and Commercial Manager, GSRTC
Bid Opening Authority
Chief Traffic and Commercial Manager, GSRTC
Address
GSRTC, Commerce Department,3rd Floor,nr. Ranip Bus Port,Ahmedabad
Contact Details
6359919017
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Documents 1
Baroda Divi Hording RFP jun 26.pdf
TENDER_DOCUMENT
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Eligibility Criteria
- ✓ Must have valid digital certificates for online bid submission as per IT Act-2000.
- ✓ Proven experience in outdoor advertising or transit media management.
- ✓ Submission of tender fee and EMD in scanned copies.
- ✓ Must provide all required documents for preliminary qualification.
| Qualification Criteria | Details |
|---|---|
| Financial Stability | Minimum turnover of INR 50 lakhs in last 3 years |
| Experience | At least 2 years in outdoor advertising |
| Certification | Valid digital certificate for e-bidding |
| Document Submission | Tender fee, EMD, and other documents as specified |
Bidders must meet all eligibility criteria to qualify for the evaluation process.
Bidding Process
Process Timeline
1. Preliminary Stage
16-07-2026 14:00
2. Commercial Stage
Required Forms
Preliminary
Tender Fee Form
Library-Standard
Emd Fee Form
Library-Standard
e-Auction Details
User Defined Template-Standard
Commercial
Price Bid
User Defined Template-Secured
Required Documents
Stage - Preliminary Stage
1
Provide Scan Copy of tender Fee
Required 2
Provide Scan copy of EMD
Required 3
Provide Scan copy of other documents if any
Frequently Asked Questions
Key insights about GUJARAT tender market
What is the main objective of this government tender?
This tender aims to appoint a sole advertising agent responsible for managing division-wise display advertising at bus stations and control points across Gujarat, enhancing transit visibility and generating revenue for GSRTC.
Who is eligible to participate in this tender?
Eligible bidders must have valid digital certificates, proven experience in outdoor advertising or transit media, and submit all required documents including tender fee and EMD. Refer to the eligibility criteria for detailed requirements.
What are the key dates and deadlines for this tender?
Bid submission opens on 22nd June 2026 at 15:50 and closes on 15th July 2026 at 18:00. The preliminary evaluation is scheduled for 16th July 2026 at 14:00. Bidders must adhere strictly to these dates to participate successfully.
What technical specifications must the advertising units meet?
Units should be weather-resistant, vandal-proof, and conform to minimum 4K resolution for digital displays. Installation must be secure, and equipment should meet all safety standards as specified in the tender document.
How is the evaluation of bids conducted?
Bids are evaluated based on experience (30%), financial stability (20%), technical proposal quality (25%), and cost competitiveness (25%). Minimum qualifying marks are required in each category, with the highest total score winning the contract.
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Documents 1
Baroda Divi Hording RFP jun 26.pdf
TENDER_DOCUMENT