National Rural Health Mission Outdoor Advertisement Service Tender Kamrup Assam 2025
Progress
Quantity
1
Bid Type
Two Packet Bid
Key Highlights
- • Outdoor advertisement service for NRHM Assam in Kamrup with ₹11,20,000 estimated value
- • EMD ₹22,400; BOQ mode with flexible quantity/duration up to 25%
- • Excess settlement option enabling additional charges with supporting documents
- • No fixed BOQ items; emphasis on media plan, deployment capability, and regulatory compliance
- • GST registration, prior government campaign experience, and advertising capability likely required
- • Public procurement norms compliance; invoicing and payment terms to be clarified
Categories
2
Tender Overview
The National Rural Health Mission (NRHM), Health and Family Welfare Department Assam, seeks outdoor advertisement services for activities in Kamrup, Assam 781001 under the BOQ mode. Projected contract value is ₹11,20,000 with an EMD of ₹22,400. The contract scope is defined by advertising deployments rather than product quantities, with a maximum flexibility window of ±25% on quantity or duration at contract issue time. The BOQ shows zero line items, indicating a broad service cover rather than a fixed itemized list; bidders must interpret regional advertising requirements and align proposals accordingly. This tender emphasizes compliant service delivery, regulatory adherence, and transparent invoicing with optional excess settlement. The procurement is structured to capture multiple service providers for outdoor media placements across specified geographical areas within Kamrup.
Key differentiators include the optional quantity/duration adjustment clause and the excess settlement provision, enabling bidders to present competitive pricing while maintaining compliance with invoicing requirements. The tender’s emphasis on verifiable service capability and accurate cost documentation will influence bid selection. The opportunity targets vendors with established outdoor advertising capacity, regional deployment reach, and experience in public-sector campaigns.
Technical Specifications & Requirements
Since no technical specifications are published, bidders should anchor their proposals on the following extracted context:
- Service type: Outdoor advertisement deployments (media placements, banners, hoardings) in Kamrup region
- Estimated project value: ₹11,20,000; EMD: ₹22,400
- Payment/Invoicing: Invoices may include additional charges under “excess settlement” up to a defined percentage; mandatory documentation to support extra charges
- Compliance: Public procurement norms, GST registration, and contract compliance for government-advertising services
- BOQ mode: No line-item details; bidders to propose suitable media mix, timelines, and coverage
- Quantity/duration flexibility: Up to 25% increase/decrease at contract issue; post-issuance, limit remains at 25%
- Brand/creative approvals: Not specified but typically required in government outdoor campaigns
Terms, Conditions & Eligibility
- EMD: ₹22,400 (mode of payment not specified)
- Estimated value: ₹11,20,000
- Quantity/duration adjustments: up to ±25% at contract issue; after issue, still capped at 25%
- Excess settlement: Additional charge eligibility up to a defined percentage of item-level value; requires supporting documents
- BOQ: No items listed; bidder must tailor media plan within government advertising guidelines
- Documentation: Standard bid submission documents plus proof of advertising capabilities and past government work
- Delivery/implementation: Not explicitly detailed; expected to align with government project timelines and approvals
- Penalties/SLAs: Not specified in the data; bidders should seek clarity during bid submission
Key Specifications
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Outdoor advertisement service in Kamrup, Assam
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Estimated value ₹11,20,000; EMD ₹22,400
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Excess settlement option with supporting documents
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BOQ mode; no itemized list; requires media plan and deployment schedule
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Compliance with public procurement and GST
Terms & Conditions
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Quantity/duration can vary ±25% at contract issue
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Excess settlement allows extra charges with documents
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No fixed BOQ items; bidders provide media plan and timeline
Important Clauses
Payment Terms
Invoices may include excess settlement charges up to a defined percentage; submit required supporting documents for any additional charges; exact percentage to be clarified during contract issuance
Delivery Schedule
Contract will likely follow government advertising timelines; precise milestones and approvals to be defined in contract
Penalties/Liquidated Damages
Not specified in available data; bidders should seek explicit SLA and LD terms during bid submission
Bidder Eligibility
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Registered outdoor advertising agency with demonstrated government campaign experience
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GST registration and tax compliance
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Financial stability evidenced by last 2-3 years’ financial statements
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Capability to execute media deployments in Kamrup region within deadlines
Additional Tender Data
Commercial Details
Tender Category
Service
Bid To RA
No
Bid To RA Enabled
No
Item Category
Outdoor Advertisement Service - BOQ Mode
Authority Records
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Documents 4
GeM-Bidding-8678307.pdf
Main Document
Other Documents
OTHER
Buyer uploaded ATC document
ATC
GEM General Terms and Conditions Document
GEM_GENERAL_TERMS_AND_CONDITIONS
Required Documents
GST registration certificate
PAN card
Experience certificates for outdoor advertising campaigns, including government sector work
Financial statements/balance sheet for last 2-3 years
EMD submission proof (online payment receipt or DD as applicable)
Technical bid/advertising capability documentation
OEM/Media agency authorizations (if applicable)
Technical Results
| S.No | Seller | Date | Status |
|---|---|---|---|
| 1 | EXCLUSIVE ADVERTISING PVT LTD Under PMA | 13-12-2025 14:11:11 | |
| 2 | INSIGHT BRANDCOM PRIVATE LIMITED Under PMA | 15-12-2025 13:23:01 | |
| 3 | PRIYA COMMUNICATION Under PMA | 12-12-2025 17:22:08 | |
| 4 | PRODIGY COMMUNICATIONS AND MARKETING PRIVATE LIMITED Under PMA | 15-12-2025 15:23:24 |
Financial Results
| Rank | Seller | Price | Item |
|---|---|---|---|
| L1 | PRIYA COMMUNICATION Under PMA | Item Categories : Outdoor Advertisement Service - BOQ Mode | |
| L2 | EXCLUSIVE ADVERTISING PVT LTD( MSE Social Category:General ) Under PMA | Item Categories : Outdoor Advertisement Service - BOQ Mode | |
| L3 | INSIGHT BRANDCOM PRIVATE LIMITED Under PMA | Item Categories : Outdoor Advertisement Service - BOQ Mode | |
| L4 | PRODIGY COMMUNICATIONS AND MARKETING PRIVATE LIMITED Under PMA | Item Categories : Outdoor Advertisement Service - BOQ Mode |
Frequently Asked Questions
Key insights about ASSAM tender market
How to bid for outdoor advertisement service tender in Kamrup Assam 2025?
Bidders must submit GST, PAN, experience certificates, financial statements, and EMD of ₹22,400. Provide a media plan aligned with NRHM Assam guidelines, ensuring IS/IMS compliance and region-specific deployment strategies. The tender uses BOQ mode, with ±25% quantity/duration flexibility at contract issue.
What documents are required for NRHM Assam outdoor ads bid in Kamrup?
Required documents include GST certificate, PAN card, last 2-3 years’ financial statements, experience certificates for similar campaigns, EMD evidence, technical bid showing advertising capability, and any OEM/agency authorizations relevant to outdoor media deployment.
What are the delivery expectations for NRHM Kamrup outdoor media tender?
Delivery expectations follow government advertising timelines; the contract allows up to ±25% change in quantity/duration at issue. Specific milestones and installation dates will be defined in the contract; bidders should present a phased deployment schedule for Kamrup coverage.
What is the EMD amount for NRHM Kamrup outdoor ads tender 2025?
The EMD amount is ₹22,400. Payment mode is not specified in the data; bidders should submit online payment evidence or a demand draft as per tender terms and confirm the acceptable instrument during bid submission.
Which standards or certifications are required for NRHM Assam ads bid?
While not explicitly listed, bidders should ensure GST compliance, submit prior government campaign experience, and provide verifiable media deployment capabilities. Expect compliance with general government procurement norms and advertising industry standards during evaluation.
What is the estimated contract value for the Kamrup outdoor ads tender?
The estimated value is ₹11,20,000. Bidders should price media placements, installation, and potential adjustments under the excess settlement clause, ensuring the total invoice remains within contract limits.
How does the quantity adjustment clause work in this NRHM tender?
The buyer can adjust contract quantity or duration by up to 25% at contract issue. Post-issuance, the adjustment cap remains at 25%, requiring bidders to plan flexible media allocations and scalable deployment strategies for Kamrup region.
What is the role of excess settlement in NRHM Assam bidding?
Excess settlement allows bidders to include additional charges up to a specified percentage of the item-level value, including addons, in invoices. Supporting documents must be provided; the total invoice should not exceed the agreed excess settlement percentage.
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Documents 4
GeM-Bidding-8678307.pdf
Main Document
Other Documents
OTHER
Buyer uploaded ATC document
ATC
GEM General Terms and Conditions Document
GEM_GENERAL_TERMS_AND_CONDITIONS