Open Tender for Custom Bid for Services - Engagement of Advertising Agency for HOCL during the period from 1st Jul in ERNAKULAM, KERALA

The eligibility requirements for this tender necessitate that bidders are registered entities with proven experience in the advertising industry. Bidders must demonstrate successful completion of similar projects, showcasing their capability to handle the demands of the advertising campaign for HOCL. Additionally, bidders should possess qualified personnel equipped with relevant skills and knowledge to implement effective marketing strategies.

Bidders must provide clear documentation that confirms they meet the technical specifications outlined in the tender. This includes past successful campaigns, profiles of team members, and detailed methodologies. The agency should exhibit capability in digital marketing, media planning, and measuring campaign effectiveness in order to qualify for the tender.

Bidders must submit their proposals through the designated e-procurement platform by uploading all necessary documents electronically. It's crucial to follow the specified submission format, which requires that all documents are submitted in PDF format. Make sure to include project proposals, financial statements, and proof of eligibility for consideration.

Yes, bidders must adhere to specific compliance requirements that include demonstrating sound business practices, as well as quality and performance standards in their proposed projects. Agencies will be evaluated not just on their creative approach but also on how they comply with industry regulations and HOCL’s organizational standards.

MSEs participating in this tender may benefit from preferential treatment during the selection process. This may include relaxed eligibility criteria or other incentives designed to encourage their participation and support local entrepreneurship. Provisions favoring startup initiatives will also be in place, aligning with government policies aimed at fostering innovation in the industry.