Contract Bidding Open For Hiring of Social Media Agency - Content creation, Campaign Management; Hindi, English; Facebook, Tw in LUCKNOW, UTTAR PRADESH

The eligibility requirements include being a registered entity with a minimum of 5 years of experience in social media management. Bidders must have completed at least 3 major relevant projects with governmental bodies and demonstrate financial stability with a minimum average annual turnover of 25 Lakh over the last three years.

Bidders must provide certificates proving their experience and project completions. Financial statements showing the average turnover must be included as well. Any proposed exemptions from the experience criteria must be supported with proper documentation.

To register, bidders must create a profile on the GeM portal, providing all necessary details and documents as specified. Following registration, participants can submit their bids through the portal during the specified bidding period.

All documents should be submitted in standard formats such as PDF or Word. It is essential to check the tender document for specific format requirements to ensure compliance.

Bidders should demonstrate proficiency in social media content creation and campaign management. This includes familiarity with both Hindi and English content, strategic engagement methodologies, and the ability to utilize analytics tools for monitoring campaign performance.

Yes, bidders are expected to adhere to the quality standards outlined within the tender documents, which emphasize creativity, audience engagement, and alignment with the department’s communication objectives.

Bidders must comply with all regulations related to social media advertising and marketing, ensuring adherence to governmental standards and practices.

The EMD of 66,150 is mandatory and should be submitted with the bid documents. This deposit is refundable after the selection process is completed, provided bidders meet all the conditions stipulated in the tender.

Selected bidders may be required to furnish performance security as a guarantee for the fulfillment of the contract terms, the specifics of which will be detailed in the various documents.

Payment terms will be governed as detailed in the related payment documentation, obtainable through the referenced bid documents during the submission process.

Price evaluations are conducted based on the overall value of the bidding. Competitive pricing alongside a strong value proposition is crucial for success.

Bids must be submitted electronically through the GeM portal, ensuring that all documents are uploaded in the designated sections for proper evaluation.

Bidders should remain aware of the bid opening and closing dates, as well as the validity period for submitted bids, which is 90 days from the closing date.

After the evaluation, results will be communicated to all bidders via official channels, as stated in the tender document.

MSEs and startups are encouraged to participate, as specific provisions are in place to support their competitive edge, including preferential criteria that may enhance their chances during evaluation.

Participants are required to comply with 'Make in India' initiatives, promoting local content and procurement rules as per governmental directives, ensuring that the selection favors local talent and expertise wherever possible.