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HLL Lifecare Limited Bulk SMS Service Tender Thiruvananthapuram Kerala 1 Million IS-IS Very High, Airtel 2026

Bid Publish Date

02-Jul-2026, 6:56 pm

Bid End Date

07-Jul-2026, 7:00 pm

Value

₹10,00,000

Progress

Issue02-Jul-2026, 6:56 pm
AwardPending
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Quantity

1

Bid Type

Two Packet Bid

Categories 2

Tender Overview

Organization: HLL Lifecare Limited, under the Department Of Health And Family Welfare, invites bids for Bulk SMS Service (Version-2) covering Transactional SMS; Domestic SMS with Very High priority on the Airtel network. Location is Thiruvananthapuram, Kerala 695001. Estimated value is ₹1,000,000. Bid requires delivery within 1 minute, message length up to 600 characters, and a daily volume in the range of 5,000-6,000 messages. Bidders must provide evidence of prior government/PSU or reputed private sector supply orders. The procurement includes access to the SOW and ATC documents uploaded by the Buyer. No BOQ items are listed.

Technical Specifications & Requirements

  • Service category: Bulk SMS (Version-2) with Transactional SMS and Domestic SMS.
  • Priority level: Very High; carrier: Airtel; requires operator/telemarketer license holder.
  • Performance metrics: delivery within 1 minute; message length up to 600 characters per SMS.
  • Volume expectations: 5,000-6,000 messages maintenance envelope; no detailed BOQ available.
  • Documentation: bidders must attach Experience Certificates showing supply to Govt/PSU/reputed private entities along with corresponding Purchase/Supply Orders; SOW and ATC documents are uploaded for reference.
  • Certifications/eligibility: no explicit technical standards listed; emphasis on prior government/PSU experience and Telecom/telemarketing license capabilities.

Terms, Conditions & Eligibility

  • EMD: not specified in the data; ensure compliance per tender terms.
  • Experience: mandatory to furnish Experience Certificate for supplying similar SMS services to government/public sector or renowned private organizations, plus corresponding POs.
  • Delivery terms: guaranteed delivery within 1 minute of dispatch.
  • Documentation: include SOW, ATC documents, proof of licensure, and prior orders.
  • Evaluation: reliance on prior government/PSU track record and telecom license legitimacy; no BOQ-based quantity specifics available.

Key Specifications

  • Bulk SMS Service (Version-2) for Transactional and Domestic SMS

  • Delivery within 1 minute; 600-character limit

  • Volume: 5,000-6,000 messages

  • Carrier: Airtel; telemarketing license holder required

  • SOW and ATC documents provided by Buyer

Terms & Conditions

  • Experience certificate mandatory for Govt/PSU/reputed private clients

  • Delivery performance target: 1 minute

  • Volume range: 5,000-6,000 messages; 600-char limit

  • ATC and SOW documents provided by Buyer

Important Clauses

Delivery Terms

1 minute delivery from dispatch; 600 character limit per SMS

Experience & PO Submission

Submit Experience Certificate along with Supply/Purchase Orders for similar work

Documentation

Provide SOW and ATC documents uploaded by Buyer; no BOQ items listed

Bidder Eligibility

  • Experience certificate for supplying bulk transactional messaging to Govt/PSU or reputed private organizations

  • Telecom/telemarketing license holder or equivalent capability

  • Evidence of prior Purchase/Supply Orders aligned with similar SMS services

Additional Tender Data

Commercial Details

Tender Category

Service

Bid To RA

No

Bid To RA Enabled

No

Item Category

Bulk SMS Service (Version-2) - Transactional SMS; Domestic SMS; Very High; Airtel; Telemarketer license holder; Delivery within 1 min; 600 Char; 5000-6000; Yes

Authority Records

MINISTRY OF HEALTH AND FAMILY WELFAREHEALTH AND FAMILY WELFARE DEPARTMENT

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Documents 7

GeM-Bidding-9551552.pdf

Main Document

Scope Of Work Document

SCOPE_OF_WORK

Payment Terms & Condition

PAYMENT

Buyer uploaded ATC document

ATC

Buyer uploaded ATC document

ATC

Buyer uploaded ATC document

ATC

GEM General Terms and Conditions Document

GEM_GENERAL_TERMS_AND_CONDITIONS

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Required Documents

1

GST registration certificate

2

Permanent Account Number (PAN) card

3

Experience certificates for government/PSU or reputed private organizations

4

Purchase/Supply Orders showcasing similar bulk SMS deployments

5

Financial statements

6

EMD documentation (if applicable)

7

Technical compliance certificates and OEM authorizations (if required)

8

ATC and SOW documents uploaded by the Buyer

Frequently Asked Questions

Key insights about KERALA tender market

How to bid for bulk SMS service tender in Thiruvananthapuram 2026?

Bidders must submit Experience Certificates showing government/PSU or reputed private orders, along with Purchase/Supply Orders. Include SOW and ATC documents uploaded by the Buyer, and demonstrate Airtel SMS service capability with 1-minute delivery and 600-character messages. Ensure licenses and registrations are current and aligned to telecom requirements.

What documents are required for bulk SMS contract in Kerala 2026?

Submit GST registration, PAN, Experience Certificates, Purchase Orders, Financial statements, and EMD if specified. Include OEM authorizations if applicable, and the SOW/ATC documents provided by the Buyer. Provide proof of Airtel network capabilities and telemarketing license where required.

What are the technical specifications for transactional bulk SMS in this bid?

The service must support Transactional SMS and Domestic SMS with delivery within 1 minute and messages up to 600 characters. Volume expectation is 5,000-6,000 messages; carrier is Airtel. Refer to the SOW/ATC for any additional constraints or customization requirements.

What is the eligibility criteria for HLL Lifecare bulk SMS tender 2026?

Eligibility centers on prior experience delivering SMS services to government bodies or well-known private firms, plus documentary proof (Purchase/Supply Orders). Vendors must hold telecom/telemarketing licenses and supply evidence of successful, scalable bulk SMS deployments within deadline and performance targets.

What are the delivery expectations and penalties, if any?

Delivery must occur within 1 minute per message. While penalties aren’t explicitly listed, bidders should anticipate performance-based expectations aligned to SLA targets in the SOW; ensure robust delivery pipelines and contingency measures to meet 1-minute delivery guarantees.

Which location and organization is issuing the bulk SMS tender 2026?

The tender is issued by HLL Lifecare Limited, under the Department Of Health And Family Welfare, for Thiruvananthapuram, Kerala. It covers Bulk SMS Service Version-2 with high-priority delivery and government/private sector applicability, and the estimated value is ₹1,000,000.

What is the estimated contract value and scope for this SMS bid?

Estimated value is ₹1,000,000. Scope includes bulk transactional and domestic SMS on the Airtel network, with delivery within 1 minute, 600-character messages, and a monthly volume in the 5,000–6,000 range, subject to SOW specifics.

What is required to prove experience for the bid in Kerala?

Provide a validated Experience Certificate of supplying similar SMS services to Govt/PSU or renowned private organizations, along with corresponding Purchase/Supply Orders. The bid also requires ATC and SOW documents to be uploaded by the Buyer for reference and compliance.