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GEM

Textiles Committee Hiring of Creative Agency for Hindi Print Ads (Quarter Page) Tender 2026

Bid Publish Date

19-Feb-2026, 10:59 am

Bid End Date

02-Mar-2026, 6:00 pm

EMD

₹2,00,000

Value

₹50,00,000

Location

MUMBAI , MAHARASHTRA

Progress

Issue19-Feb-2026, 10:59 am
AwardPending
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Quantity

1

Bid Type

Two Packet Bid

Categories 1

DERBY SHOE

Tender Overview

The Textiles Committee seeks a CREATIVE AGENCY to handle Hindi PRINT ADS on a QUARTER PAGE format. Estimated contract value is ₹50,00,000 with an EMD of ₹2,00,000. The scope centers on creative services for Hindi quarter-page print campaigns, with bundling across specified categories (A, B or C). Location details are not specified, but procurement focuses on advertising outputs and agency capabilities in graphic design, copywriting, and media execution within government procurement norms. The buyer’s terms permit quantity/duration adjustments up to 25%, requiring bidders to align with potential scale changes post-award. The tender emphasizes standard compliance for creative output and timely delivery within the overall project window. Unique aspects include a Hindi-language focus and a flexible contract quantity clause, guiding bidders to plan for possible scope shifts while maintaining quality and timely deliverables.

Technical Specifications & Requirements

  • Organization: Textiles Committee
  • Product/Service: Hiring of Creative Agency for Hindi Print Ads (Quarter Page)
  • Estimated Value: ₹50,00,000; EMD: ₹2,00,000
  • Categories: A, B or C; Print Ads; Quarter Page; Hindi
  • Deliverables: Creative concepts, copywriting, layout, design, and media execution for quarter-page ads
  • Standards/Compliance: Not specified; bidders should demonstrate capability in government procurement ad campaigns and provide relevant portfolio
  • Schedule Notes: Start/end dates not provided; contract may adjust up to 25% in quantity or duration
  • Other: No BOQ items listed; no technical specs published

Terms, Conditions & Eligibility

  • EMD: ₹2,00,000 required
  • Estimated Value: ₹50,00,000
  • Contract Flexibility: Quantity/duration may shift by up to 25% at issue and post-award
  • Delivery/Performance: Timelines to be defined in the contract; bidders must be prepared for scope changes
  • Documents: GST, PAN, Experience certificates, Financial statements, EMD proof, Technical bid, OEM authorizations (if applicable)
  • Language: Materials and deliverables in Hindi; compliance with government ad standards
  • BOQ: Not applicable; no itemized list available

Key Specifications

  • Product/Service: Creative agency for Hindi print advertising

  • Delivery: Quarter-page print ads; concept to final artwork and media coordination

  • Estimated value: ₹50,00,000; EMD: ₹2,00,000

  • Scope: Graphic design, copywriting, layout, approvals, and campaign delivery

  • Compliance: Demonstrate capability in government advertising campaigns

Terms & Conditions

  • EMD of ₹2,00,000 required; must be submitted with bid

  • Contract quantity/duration may change up to 25%

  • Deliverables in Hindi; quarter-page print ads only

Important Clauses

Payment Terms

To be defined in contract; typical terms may include milestone payments following acceptance of creative deliverables

Delivery Schedule

Timelines to be specified post-award; bidders should prepare for flexible scheduling aligned with print deadlines

Penalties/Liquidated Damages

Penalty provisions and LD rate to be outlined in the contract; ensure adherence to media deadlines

Bidder Eligibility

  • Experience in Hindi print advertising campaigns for government or public sector

  • Demonstrated capability in quarter-page ad design and media coordination

  • Financial stability with verifiable statements and GST/PAN compliance

Documents 4

GeM-Bidding-9000160.pdf

Main Document

Payment Terms & Condition

PAYMENT

Scope Of Work Document

SCOPE_OF_WORK

GEM General Terms and Conditions Document

GEM_GENERAL_TERMS_AND_CONDITIONS

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Required Documents

1

GST registration certificate

2

PAN card

3

Experience certificates of similar creative campaigns

4

Financial statements for the last 2 fiscal years

5

EMD submission receipt (₹2,00,000)

6

Technical bid documents and methodology

7

OEM authorizations or agency credentials (if applicable)

Frequently Asked Questions

Key insights about MAHARASHTRA tender market

How to bid for Textiles Committee Hindi ads tender 2026?

Bidders must submit GST registration, PAN, experience certificates, financial statements, and EMD ₹2,00,000 with the technical bid. Provide portfolio of Hindi print campaigns and media planning ability. Ensure compliance with government ad standards and readiness for up to 25% scope changes.

What documents are required for Textiles Committee procurement?

Required documents include GST certificate, PAN, two years of financials, at least two relevant campaign case studies, EMD receipt of ₹2,00,000, technical bid, and any OEM authorizations if applicable. Prepare digital copies for easy upload in the portal.

What are the key technical specs for Hindi quarter-page ads?

Key specs cover concept development, copywriting in Hindi, layout design, approval workflow, and media coordination for quarter-page format. No numeric specifications published; bidders should propose compliant design dimensions and ensure print-ready files per publisher guidelines.

What is the EMD amount and its payment terms?

The EMD is ₹2,00,000. Submit via online payment or demand draft as per portal instructions. The EMD is retained until contract award and may be forfeited for non-performance or withdrawal post bid submission.

When is the delivery timeline for Textiles Committee ads?

Exact delivery dates will be defined in the contract. Bidders should prepare for flexible scheduling with print deadlines and ensure capability to deliver creatives and media coordination promptly after award.

What experience criteria are required for government Hindi ads?

Applicants should demonstrate prior Hindi print ad campaigns, preferably for government/public sector, with measurable results and client references. Provide case studies showing end-to-end delivery from concept to publication.

What are the payment terms after deliverables are accepted?

Payment terms will be specified in the contract; typical terms include milestone-based payments on acceptance of deliverables and final settlement upon publication. Ensure readiness to comply with government procurement payment cycles.

How to verify eligibility criteria for Textiles Committee tender 2026?

Verify eligibility by confirming GST/PAN, experience in Hindi print campaigns, financial stability, and EMD readiness. Ensure the agency has capability for quarter-page ads and can handle potential scope changes up to 25%.

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