Tender Notice for Hiring of Social Media Agency - Content creation, Content response and content moderation, Campaign

The eligibility requirements include being a registered entity with prior experience in social media management. Bidders must have successfully executed similar services within the last three years, demonstrating a minimum of either three services equaling at least 40% of the estimated cost, two services equaling 50%, or one service equaling 80% of the estimated cost.

Bidders must provide various certificates as specified in the Additional Terms and Conditions (ATC). This may include proof of past project experience, operational licenses, and compliance certifications related to the services offered.

The registration process involves creating a profile on the GeM portal. Bidders should ensure that their profiles are complete and validated to participate in this tender.

Documents must be submitted in supported formats such as PDF, JPEG, DOCX, etc., as specified in the bid documentation. It is crucial to follow the prescribed formats to avoid disqualification.

Bidders must demonstrate the ability to create content in English, Hindi, and Kannada. They should also show experience in campaign management with proven capabilities in analytical reporting across platforms like Facebook and Instagram.

Bidders should adhere to high quality standards in content creation and moderation, ensuring that the content is engaging, timely, and in line with the brand’s voice and guidelines.

Bidders must ensure compliance with the Make in India policies and provide requisite documentation validating commitment to local procurement standards.

Yes, bidders classified as Startups can seek exemptions from the experience and turnover criteria, but they must submit proper documentation to justify their eligibility.

An EMD is not required for this tender, thus allowing bidders to focus on meeting other qualification criteria without upfront financial commitments.

The performance security (ePBG) is set at 3% of the contract value and must be submitted within the stipulated time post-award of the contract.

Successful bidders must ensure that salaries and wages for contracted staff deployed at the buyer's location are paid prior to claiming payment from the buyer, along with necessary statutory documentation.

The evaluation will be based on the total value evaluation method, focusing on expertise, submission quality, and compliance with the specified criteria.

Notifications regarding results will be communicated through the GeM platform following the conclusion of the evaluation phase.

Yes, purchase preference is provided to Micro and Small Enterprises (MSEs), which can enhance their chances of selection if they meet the evaluation criteria set forth.

Service providers must maintain records proving the employment of manpower on their payroll for at least one year, including relevant documentation for verification by the buyer.

This comprehensive set of FAQs provides clarity on necessary requirements and considerations for the tender, ensuring a smooth application process for potential bidders.