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Open Local Administration NPROCURE

Government Tender for Social Media & Content Agency by Porbandar Municipal Corporation

Bid Publish Date

08-Jan-2026, 4:00 pm

Bid End Date

20-Jan-2026, 5:30 pm

Value

₹60,00,000

Location

PORBANDAR , GUJARAT

Progress

Issue08-Jan-2026, 4:00 pm
AwardPending
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Tender Type

Open

Sector

Local Administration

Tender Fee

₹2,832

Contract Form

Service

Completion Period

36  Months

Currency Type

Single

The Porbandar Municipal Corporation in Gujarat is inviting bids for a Social Media and Content Agency to improve civic engagement and communication. This government tender offers an excellent opportunity for experienced digital agencies to manage social media platforms, create engaging content, and enhance transparency in local governance. The project, valued at approximately Rs. 60 lakh, spans 36 months and involves comprehensive digital content management, analytics, and public outreach. Bidders must meet eligibility criteria, submit required documents, and adhere to the outlined procurement process. This tender emphasizes transparency, technical excellence, and cost-effectiveness, making it ideal for agencies specializing in civic digital communication. Participation can significantly impact local governance by fostering better community interaction and information dissemination. The process is fully electronic, with detailed evaluation criteria to ensure selection of the most capable service provider. Don't miss this chance to collaborate with the Porbandar Municipal Corporation and contribute to civic development through innovative social media strategies.

Scope Of Work

The selected agency will be responsible for providing comprehensive social media and content management services for the Porbandar Municipal Corporation. Key deliverables include:

  • Developing and executing social media strategies tailored to civic engagement goals.
  • Managing official social media accounts across platforms such as Facebook, Twitter, Instagram, and LinkedIn.
  • Creating and curating engaging, informative, and compliant content including posts, videos, infographics, and campaigns.
  • Monitoring social media interactions, responding to public inquiries, and managing online reputation.
  • Generating monthly reports on social media analytics, engagement metrics, and campaign performance.

The process involves:

  1. Understanding the civic communication objectives.
  2. Planning content calendar and campaigns.
  3. Content creation and approval.
  4. Publishing and managing posts.
  5. Analyzing performance and optimizing strategies.

The agency must ensure compliance with government guidelines and maintain transparency throughout the project. The scope also includes organizing training sessions for municipal staff on social media best practices.

Service Components Specifications
Platforms Managed Facebook, Twitter, Instagram, LinkedIn
Content Types Text, images, videos, infographics
Reporting Frequency Monthly
Response Time Within 24 hours

The agency shall also coordinate with the Porbandar Municipal Corporation for timely updates and content approval.

Technical Specifications

The agency must provide technical solutions compatible with multiple social media platforms, including API integration for automation. Technical parameters include:

  • Content scheduling tools supporting bulk uploads.
  • Analytics tools for real-time monitoring.
  • Secure data handling and privacy compliance.

Procedures involve:

  1. Setting up social media accounts.
  2. Integrating analytics and management tools.
  3. Developing content templates.
  4. Conducting pilot campaigns for testing.
  5. Full deployment and ongoing management.
Technical Parameter Requirement
Content Management System Cloud-based, scalable
Data Security ISO 27001 compliant
Compatibility Mobile and desktop platforms

The agency must ensure technical robustness, security, and scalability to handle civic communication needs effectively.

Financial Requirements

The total estimated budget for the project is Rs. 60,00,000. Payment will be made in installments based on milestones achieved:

Payment Schedule Amount Conditions
Upon contract signing 10% Advance payment
After initial setup 20% Content plan approval
Mid-term review 30% Performance and reporting
Project completion 40% Final deliverables and approval

Bidders must submit detailed financial proposals, including breakdowns for content creation, management, reporting, and contingency costs. The proposal should also specify payment terms, penalties for delays, and conditions for additional services.

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Eligibility Criteria

  • ✓ Must have valid digital certification and relevant licenses.
  • ✓ Proven experience in social media management for government or civic bodies.
  • ✓ Minimum of 3 years of experience in digital content creation and marketing.
  • ✓ Financial stability demonstrated through recent financial statements.
Qualification Requirements Details
Tender Fee Rs. 2832 (non-refundable)
EMD As specified in tender documents
Experience At least 3 completed projects in social media management
Certification Valid digital signature certificates for authorized personnel

Bidders must submit all required documents, including tender fee receipt, EMD proof, and relevant experience certificates, to qualify for the evaluation process.

Bidding Process

Process Timeline

1. Preliminary Stage

20-01-2026 18:10

2. Commercial Stage

20-01-2026 18:15

Required Forms

Preliminary

Tender Fee Form

Library-Standard

Required

Emd Fee Form

Library-Standard

Required

Commercial

Price Bid Form

Library-Secured

Required

Required Documents

Stage - Preliminary Stage

1

TENDER FEE

Required
2

EMD

Required
3

AS PER TENDER DOC

Required

Form - Tender Fee Form

1

Provide any proof of Bid Processing Fee

Form - Emd Fee Form

1

Provide any proof of EMD Document

Frequently Asked Questions

Key insights about GUJARAT tender market

What is the main objective of this tender?

This tender aims to select a qualified social media and content agency to enhance civic communication, promote government initiatives, and improve public engagement for the Porbandar Municipal Corporation through effective digital media management.

Who can bid for this tender?

Eligible bidders include digital marketing agencies, social media consultants, content creators, and firms with proven experience in managing social media platforms for government or civic bodies. They must meet the specified technical and financial criteria outlined in the tender documents.

What are the key submission requirements?

Bidders must submit the tender fee of Rs. 2832, EMD, relevant experience certificates, digital signatures, and all other documents specified in the tender notice via the official NProcure portal before the deadline. Physical submissions are not accepted.

What is the selection criteria and evaluation process?

Selection will be based on technical competence (50%), financial proposal (30%), and past performance (20%). The process involves preliminary and commercial evaluations, with shortlisted bidders invited for presentations. Minimum thresholds include a technical score of 70%.

How can I get assistance with the bidding process?

Bidders can contact the Porbandar Municipal Corporation via email at [email protected] or reach out to the support team at (n)Code Solutions, Ahmedabad, for technical guidance and training sessions. Support is available during office hours.

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