Ahmedabad Municipal Corporation Social Media Content Management Tender - Public Works Opportunity

The selected agency will be responsible for:

• Developing a comprehensive social media content strategy aligned with Ahmedabad Municipal Corporation's objectives.
• Creating engaging, informative, and visually appealing content for platforms such as Facebook, Twitter, Instagram, and LinkedIn.
• Managing daily content scheduling and posting.
• Monitoring social media channels for public feedback, queries, and comments.
• Analyzing social media performance metrics and preparing reports.
• Ensuring all content complies with government communication standards.

Key Deliverables:

• Monthly content calendars
• Content drafts and final posts
• Performance reports

Process Steps:

1. Initial consultation and content planning
2. Content creation and approval
3. Scheduling and publishing
4. Monitoring and engagement
5. Performance analysis and reporting

The agency must utilize secure and reliable social media management tools compatible with all major platforms. Content must adhere to accessibility standards and include multimedia elements. Technical parameters include:

Procedures include:

• Setting up social media accounts
• Integrating management tools
• Conducting training sessions for municipal staff
• Regular system maintenance and updates

The project budget is estimated between INR 10 lakhs to INR 15 lakhs, inclusive of all taxes. The financial proposal should include:

Payment terms are as follows:

• 30% advance upon contract signing
• 40% after initial content delivery
• 30% upon project completion and approval
  All payments will be made through bank transfer after satisfactory deliverables and certification.